Unit economics · model only
GMV is not revenue
Working capital in Stage A is the cost of the desk, not inventory. Auriexpress does not buy the coffee to resell it. The 7% default is an illustration — not a contracted take-rate.
- GMV (not AURION revenue)
- $100,000
- Supplier of record
- $82,000
- Logistics partner (illustrative 6%)
- $6,000
- Other services (illustrative 5%)
- $5,000
- Auriexpress fee
- $7,000
Old model: buy → store → sell (high capital). New model: match → contract → coordinate → fee (this phase).
